Google has announced a new addition to its rich results platform, which will replace the existing Google Search Marketing Test in all its formats. Google announced today that it’s officially out of beta, and its new rich results test now fully supports all of Google’s Search rich features. With that news comes finally the long awaited retirement of the outdated and poorly structured experimental data testing tool, which is expected to be discontinued in the near future. Now all that’s left for me to do is wait and see what Google’s next big move will be.
Google rich results test :
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What I’m most interested in though, is what this means for those of you who have been using Google’s older structured data testing tools. With the new Google tool ,there are few problems associated with the interface. In particular, the lack of an easy-to-use search button on the right side of every web page makes navigating large web pages a little bit more difficult. That said, the navigation issues are minor and don’t pose any major problem. What I find more interesting, is that although Google is shutting down the old Google Search Marketing Test, it does not intend to abandon the spt interface.
I believe that Google is simply testing out the enhanced rich results browsing experience, to make sure that it works well with the new Search results format. If you’re one of those who use Google regularly, you’ll want to make sure to take a look at the new interface. In my opinion, it looks like a great improvement over the current Search Results page, but it does have some bugs that I’m not able to test yet. Only time will tell, but I suspect that Google will quickly resolve any usability problems associated with the new interface.
Uses of Google rich results test :
Many of us are still not sure how Google Rich Results works and what it can do for us, so let us take a look at how Google Rich Results really works. We will also take a look at the latest developments regarding this program and how webmasters can use it to their advantage.
‘no follow’ link :
If we first look into how Google Rich Results program works, we will see that this program is more or less similar to the no follow links program. Basically, when a search is conducted, the user is asked to click on one or more links that lead back to the original websites from which the search was conducted. If the user wants to go directly to the website from where the search was conducted, he/she must click on the ‘no follow’ link. This may seem like a very simple concept to implement in an article marketing strategy but there are actually some advantages to implementing this program into your marketing campaign. Let’s take a look at these advantages below.
If a webmaster wants to drive more targeted traffic to his/her website, he/she can just simply include a ‘no follow’ link into every article that he/she submits to the directories. The links generated by this method can lead the targeted users directly to the website and no matter where the user goes, he/she will be directed to the original site from which the article was submitted.
This means that every article that you publish on directories will have a ‘no follow’ link attached to it and this way you will never lose out on any potential targeted traffic. Of course, there is always a chance that the webmasters included a ‘no follow’ link in the article but failed to get it in the required way. This can be a costly error as any article that has a ‘no follow’ link has the potential to cause search engine robots to ignore the original page and list the linked page instead.
Article marketing
One of the most important reasons why the Google Richannel program has been adopted by so many webmasters is because of its ability to help in article marketing. Articles can help you to drive quality targeted traffic to your website and the best part about this is that you can also generate quality organic traffic to your site too. What this means is that the quality of the traffic you receive to your site has a direct impact on the ranking of your site in Google’s search engine result pages. With the help of this particular Richannel SEO program, you can expect to get natural organic search engine traffic that will not have any effect on the ranking of your site.
Quality of links :
So how does Google determine the quality of links on my site? Google looks for two things when analyzing the quality of links. The first thing that Google looks at is the number of internal and external links pointing to your site. Google also looks at the anchor text used by the links. The second thing that Google looks at is the quality of the resource box that you fill out after you submit your site.
Adsense :
You may have noticed that I mentioned the word “bound” or “adsense”. This refers to the fact that you are getting ads within your content. If you want to rank well in the Google Richannel Search engine results, you need to make sure that you only place relevant ads within your content. In addition, make sure that your ads are appropriately related to the content on your site. Google is constantly updating their Richard results program.
